Based in Maryland, Wayne Schepens guides LaunchTech, an emerging tech PR and marketing agency that assists clients in achieving strategic results in competitive marketplaces. As reported in the company blog, Wayne Schepens’ firm had an eventful 2018, starting with independent selection by the research firm Expertise of LaunchTech as one of its Top 15 PR Firms.The company also guided the launch of the industrial Internet of Things (IoT) startup Zuul, which completed a successful Series A round of $300,000 in seed funding in January. Also taking part in the funding round were TEDCO, local investors, and the MasterPeace LaunchPad. The latter investor is a technology accelerator and Zuul is the first startup to be spun out of it. As described by Zuul founder Edward Stanford, the IoT firm seeks to bring the “robust defenses” standard in the mainstream IT market to areas such as building automation, smart transportation, and industrial control systems. The end result is that IoT configurations will be optimally secured in ways that effect process efficiencies and cost savings.
An experienced security professional who has been in the field for more than two decades, Wayne Schepens serves as the managing director of LaunchTech Communications, a role he has held since 2015. As part of a diverse team of professionals at LaunchTech, Wayne Schepens helped lead the company to a strong first half of 2018. At the beginning the year, the company helped guide the launch of a new Internet of Things (IoT) startup known as Zuul, which began its seed phase of investment funding. LaunchTech was able to build a strong public profile and presence for the company by leveraging its media network contacts throughout the state, ensuring solid news coverage in Maryland for Zuul, which had been named Start-Up of the Year by Information Security Products just before making its media push. Later in the spring, LaunchTech worked on behalf of 10 different clients during the RSA 2018 cybersecurity conference, helping these companies arrange briefings with dozens of media outlets and leading analysts. LaunchTech is rolling out its Launch Tips monthly series, which will focus on providing simple and practical tips for firms trying to spread their messaging throughout their respective marketplaces.
